Bestseller is a family-owned clothing company founded in Ringkøbing, Denmark in 1975, by Troels Holch Povlsen.

Today, Bestseller employs more than 41,000 people – designing, developing, selling, and marketing Bestseller’s brands. Initially, Bestseller focused on women's fashion, however, only a few years later, Bestseller introduced the first collections for both men and children.

Brands

Today, Bestseller’s clothes and accessories are sold to young women and men, teenagers, and children under the brand names: name it, Vero Moda, Jack & Jones, VILA, ONLY, SELECTED FEMME/HOMME, Pieces accessories, Object Collectors Item, mama·licious, and OUTFITTERS NATION.

Markets and suppliers

The clothes and accessories are sold in Europe, the Middle East, China, and Canada, mainly through chain stores but also through more than 12,000 multibrand retailers. Today, Bestseller has more than 5,700 stores in 43 countries. These stores are built on close and loyal relationships between business partners and Bestseller - with Bestseller being the main supplier. Bestseller does not own any factories, but co-operates with loyal suppliers in China, India, Bangladesh, Turkey, and Italy. Moreover, Bestseller has independent buying offices in Italy, Turkey, India, and China.